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KIA Tigers Appoint Kia Vice President Kim Min-soo as New CEO

KIA Tigers Appoint Kia Vice President Kim Min-soo as New CEO
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New KIA Tigers CEO Kim Min-soo (Photo courtesy of KIA Tigers, Yonhap News)
▲ New KIA Tigers CEO Kim Min-soo

Professional baseball club KIA Tigers announced today (May 11) that it has appointed Kim Min-soo, Head of the Customer Experience Division (Vice President) at Kia, as its new CEO.

The new CEO, Kim Min-soo, joined Hyundai Motor Company in 1993 and has built extensive expertise in global business and marketing.

In 2008, he was in charge of international government relations at Kia's Washington office, and from 2019, he served as the CEO of group affiliates Haevichi Hotel & Resort and Haevichi Country Club (CC).

Since returning to Kia this year, he has been serving as the Head of the Customer Experience Division.

The KIA Tigers stated, "As a brand and marketing expert, we expect the new CEO to lead the growth of the Tigers' brand value based on the insights he has gained across various fields," explaining the background of his appointment.

Choi Jun-young, who had been concurrently serving as the Head of Domestic Production at Kia and CEO of the KIA Tigers, will take on a new role within the group.

During his tenure, Choi led the club to its first combined championship in seven years in 2024.

(Photo courtesy of KIA Tigers, Yonhap News)
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