"How Could They Make Such a Mistake?"... Controversy Over 'Incorrect Taegeukgi' Merchandise

It is reported that a global burger brand, Shake Shack, is facing controversy for featuring an incorrectly depicted Taegeukgi (South Korean national flag) on its World Cup merchandise.

Yes, this concerns World Cup commemorative goods distributed at a Shake Shack location in Abu Dhabi, United Arab Emirates.

The souvenirs featured the flags of the 48 countries participating in the World Cup finals, but the design of the Taegeukgi was incorrect.

The four trigrams (geon, gon, gam, and ri) were entirely missing, and the central Taegeuk emblem was drawn so poorly that it resembled the logo of a specific carbonated soft drink brand.

Professor Seo Kyoung-duk of Sungshin Women's University, who received reports from local Koreans, stated, "It is unacceptable to misrepresent a national flag that symbolizes a country in such a way." He announced that he would send a protest email to the headquarters to request the suspension of the distribution of the merchandise.

Netizens also criticized the incident, commenting, "How could a global company make such a mistake?" and "It doesn't look like the Taegeukgi, but rather another brand's logo."

(Source: Professor Seo Kyoung-duk's Facebook)
※ Please note: This article was translated by AI and may contain errors.