[Economy 365]
In the domestic coffee franchise market, A Twosome Place's estimated card spending has outpaced Starbucks for three consecutive months.
According to Mobile Index, A Twosome Place's card spending last month reached 117 billion won, which was about 7 billion won higher than that of Starbucks.
Last May marked the first time in the past three years of statistics that A Twosome Place surpassed Starbucks in monthly spending, and it has maintained its lead for three straight months since then.
The cumulative spending from May to July also showed A Twosome Place leading at 361.4 billion won, approximately 29.8 billion won more than Starbucks.
Starbucks has seen a decline in weekly spending and new app installations following a controversy over its promotional event wording last May.
However, Starbucks' card spending rose 9.6 percent last month compared to the previous month, narrowing the gap between the two brands again.
*This article was produced with AI audio.
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