Are There Really Private Equity Funds That Save Companies?

Mom's Touch, which has been thriving with its Hot Cheese series and collaborations with famous chefs,
Manyo Factory, currently conquering the cleansing oil market,
Hapa Kristin, which gained word-of-mouth fame as "Jang Wonyoung's lenses."

Did you know that behind all these brands lies a single private equity fund?

Wait a minute. When people think of private equity funds, negative images like "corporate raiders," "hit-and-run investments," and "restructuring" usually come to mind...
Is this private equity fund somehow different?

Can a "private equity fund that takes responsibility and manages" actually exist!
SUBUSUNEWS looked into the true identity of this fund that is living up to its name.

Producer: Kim Hye-ji | Editor: Moon So-ra | Designer: Kim Ha-kyung | Narration: Han Ji-ho | Intern: Jeong Hye-rin | Director: Dasom

※ Please note: This article was translated by AI and may contain errors.