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Trump Media to Sell 'Early Access' to Posts Starting August

Trump Media to Sell 'Early Access' to Posts Starting August
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▲ U.S. President Donald Trump

Starting next month, a feature that allows users to view U.S. President Donald Trump's Truth Social posts faster than others will be sold to financial institutions.
Trump Media & Technology Group (TMTG), the operator of Truth Social, announced on July 16 (local time) that it will begin selling a B2B product called "Truth API" to businesses starting August 1.
The company added that President Trump's posts will be delivered to customers in "milliseconds" before they are made public to the general audience.
TMTG stated that some customers have already signed contracts.
Customers using this product will no longer need to manually monitor posts from major Truth Social accounts; instead, they will receive a low-latency data feed that can be read and analyzed by machines.
According to The Wall Street Journal (WSJ), social media platforms such as X and Reddit already provide similar API services, allowing customers to receive feeds slightly before posts appear online on other users' screens.
Such services are primarily used by investment firms specializing in algorithmic trading.
Since the onset of the Iran war phase that began in February, President Trump has been flooding his Truth Social account with breaking news, causing fluctuations in international oil prices and stock markets, creating a situation where astronomical profits and losses can occur within a single second for investors.
The account with the most subscribers on Truth Social is that of President Trump, with 12.9 million followers, followed by his eldest son Donald Trump Jr. (7.4 million), Vice President JD Vance (3.5 million), his second son Eric Trump (3.3 million), and FBI Director Kash Patel (1.9 million).
President Trump holds approximately 41% of TMTG's shares through a "revocable trust."
Establishing a revocable trust is a common method used in the United States for managing assets during one's lifetime and for inheritance after death.
The WSJ commented, "Now his media company (TMTG) wants traders and investors to pay for immediate access to his Truth Social posts," adding that "this is the latest example of the President's family blurring business interests with White House duties."
Shares of TMTG, listed on the Nasdaq, fell 3% on July 16 to close at 9.28 dollars per share.
The company's stock price has declined by 77% since President Trump re-entered the White House in January of last year.
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