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'Broken Spine' Image Appears on Seongsu Bridge with 9cm Gap

[Anchor] First, there were concerns after a gap was discovered on the access road to the Seongsu Bridge in Seoul. Is it true that an X-ray image has appeared at that location?

[Reporter] It is a type of guerrilla advertising campaign planned by public interest advertising expert Lee Je-seok.

Recently, a gap where the road sank by about 9cm occurred on the southern access road of the Seongsu Bridge, leading to a series of reports from citizens.

In response, Lee Je-seok attached a cut-out image of a spinal X-ray to the spot where the road was misaligned.

By depicting a completely severed spine, he intuitively expressed the danger of ground subsidence beneath the road.

The Seoul Metropolitan Government stated that it had already identified the gap during a previous precision safety inspection and has been managing it continuously, adding that there has been no additional subsidence since 2016 and there are no issues with structural safety.

However, Lee Je-seok argued that since this section is an embankment built by compacting soil and nearly 30 years have passed since its reopening, a thorough investigation should be conducted to check for soil erosion, and the results should be transparently disclosed to the public.

(Source: YouTube 'Lee Je-seok's Advertising Archive')
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