First, here is the news that packs a punch.
The competition for telecom benefits.
Mobile carriers are fiercely competitive.
They are engaging in experiential benefit competition to lock in long-term customers.
One telecom carrier recently invited 3,000 long-term customers of 10 years or more and their companions to an event where they had exclusive access to an amusement park from 11:00 PM to 5:00 AM.
Following courses by renowned chefs, forest experiences, and concerts, the company also plans to hold an exclusive musical viewing event this coming December.
Other telecom companies are also offering various experiences such as baseball stadium camping, movie premieres, and singer performances.
Another telecom company plans to triple its long-term customer invitation events next year compared to this year.
In the past, they used to offer only rate discounts and similar perks.
Going beyond that, they are now continuing the race to capture customers by offering special experiences.
※ Please note: This article was translated by AI and may contain errors.
"Exclusive Amusement Park Access"... The Battle to Retake Customers Has Changed
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