A video of A2O Key Producer Lee Soo-man treating citizens to grilled pork at a restaurant has gone viral after his newly launched group, A2O LITE, swept music show trophies following a top spot on music charts, marking his return to Korea after three years.
On October 22, posts appeared on social media and online communities showing that Lee had paid for the meals of customers at a grilled pork restaurant in Seoul, picking up the tab in a celebratory gesture known locally as ringing the golden bell.
According to reports, Lee celebrated A2O LITE achieving No. 1 and the successful conclusion of the Era Forum in the video. He told the applauding customers to "eat up," and raised both hands in response when people chanted his name. Lee also readily agreed to photo requests from citizens, showing his satisfaction.
Earlier, A2O LITE took first place with their debut digital single "NEON" on Mnet's M Countdown on October 22. This marked their third music show win, following first-place finishes on SBS Life's The Show on October 20 and MBC M's Show Champion on October 21.
The achievements of A2O LITE do not stop there. "NEON" set a record by hitting No. 1 on MelOn's TOP100 chart just 29 hours after its debut. Lee, the founder and former chief producer of SM Entertainment, disposed of all his shares and, bound by a three-year non-compete clause, established A2O Entertainment overseas rather than in Korea to produce a multinational group. Notably, A2O LITE, whose members average 14.9 years of age, instantly captured the attention of music fans with striking performances for "NEON".
(Photo: SBS Entertainment News, Reported by Kang Kyung-yoon)
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