Singer BIBI has firmly established herself as a global artist with a powerful presence.
On the 30th (local time), BIBI appeared on the 'Citi Concert Series' segment of NBC's 'TODAY Show' in the United States, delivering a live performance. Amidst her world tour, which has garnered significant attention from music fans worldwide, this marks the first appearance by a Korean female solo artist on the show.
The 'Citi Concert Series' is a flagship live music program on NBC, having featured global musicians like Adele, Taylor Swift, Billie Eilish, BTS, and Dua Lipa. BIBI's appearance on this stage, which transcends mere music broadcasting to symbolically represent the flow of American pop music, is significant in terms of symbolism and influence.
Introduced as a "global superstar," BIBI performed the live stage of 'The Last Apple Tree (Apocalypse),' the title track from her second full album 'EVE: ROMANCE.' Her unique flair in the performance garnered a hot response on-site. Following the broadcast, the performance video was rapidly shared among the global fandom through NBC's official YouTube and social media.
This performance is an extension of BIBI's debut world tour '2025 BIBI 1st World Tour [EVE].' In June alone, BIBI toured major North American cities including Chicago, Toronto, Boston, New York, Washington, Atlanta, Austin, and L.A. Starting in August, she will focus on the Asian region, continuing her world tour across 23 cities.
The global media's response is also noteworthy. "It was a performance that penetrated the narrative of emotions without explanation. A truly unique experience," "BIBI freely exhibits raw charisma and honest inner self on stage, navigating through various personas," highlighted by major outlets like Forbes and Euphoria.
Previously, BIBI made history as the first Korean female solo artist to perform twice at the major US music festival 'Coachella,' proving her influence on the global stage. Through her debut world tour, BIBI is expected to further expand her foothold as a global artist.
Photo provided by FeelGhood Music
(SBS Entertainment News | Kang Kyung-youn)